It strikes me the club have the solution to the problem of season ticket renewals in their own hands.
Their ideas have merit. They've simply pitched them at the wrong level. Instead of a 50% reduction for one season or 35% off for two seasons, make the percentages 75% and 50%.
Even basing the discounts on the dodgy formula of 21 x £15 (£315) rather than the £270 cost of an actual season ticket, the put-upon punter has these options -
One season discount price - £79
Two season discount. Next couple of years ar £157 per season.
These prices would be a lot fairer, and would generate a lot of goodwill within the fanbase, which invariably means we are more disposed to spend our money at Latimer Park anyway.
With better marketing the club should make all this and more back through the new commercial lounge. It's a great facility which, i fear, most supporters still aren't fully aware of.
And, if the club truly have a lot of season ticket holders who are willing to write off last season and pay full price again, they win again. Fair play to anyone who thinks this way and has the finances to back it up.
David and crew, it's back to you....
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