Sunday, 1 November 2015

Speaking up for the Poppies

It was a shame that this weekend's Race Night was so poorly attended.  Race Nights have formed the backbone of off-field fundraising at the Poppies for many years.  Attendances at these events have waxed and waned over that period.  Usually, when the club was in the mire it was standing room only in the Tin Hat, or Northern Lights Club.  When everything seems to be tickety-boo attendances tend to drop off to a hard core of people who enjoy shouting at videos of horse races that had finished twenty years earlier, and eating dodgy sausages.

They still managed to raise just shy of a grand, which is bloody good going and hats off to Martin and the boys.

But why was the event so poorly attended?  Given the million and one media outlets open to the club these days surely they can get news of off-field events out to the faithful.  Was the Race Night mentioned on the website?  If so, I couldn't find it.

Twitter and Facebook are all well and good, assuming events are repeatedly mentioned, because the instant nature of these online services means that important messages are soon drowned in a welter of kitten images, updated status's and photographs of dinners.

Unofficial Forums are great for reaching the small, vociferous groups of Poppies fans who have lots of ideas and opinions, but tend not to actually do anything.....

Once upon a time club events would have been mentioned in the local rag.  They probably still are, but, like everyone else, I tend not to read it since it became a weekly!

However there is a way of reaching all of our fans and relaying important information.  A way of addressing a captive audience of all those who have the Poppies at heart.  And, if you listen carefully between the Scottish Highland Reserve League Half-time scores and abusing our opponents you might just hear Gary Graham mention something over the matchday tannoy.

Or not.  But if not, why not?  Why aren't the club using the pre / half-time / post match tannoy announcements to actually tell us important things?  Letting 600 Poppies fans know of a Race Night raising funds for the club obviously can't compete with reading out UCL half-time scores, or winding-up the ET reporter because Norwich are three down at the break.  But, still, as mad as it might sound, it might be a good idea to use this time to let everyone know of events the club is hosting.  Even if it means taking a two minute break in reading out pointless dross that no-one is interested in, or ruining "Match of the Day" for anyone deliberately trying to avoid the Premier League results.

Perhaps then we might actually know of club events before they've actually happened!

How many members of the Poppies Media Team,
Poppies TV and Match Day Announcers does it take to
keep us to date with the scores at Rothwell Corinthians?

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